Search Engine Optimization
Search Engine Optimization (SEO) increases your website’s online visibility for relevant keywords.
Meticulous implementation of SEO techniques puts your website
at the top of Google search results.
Our SEO
Is consistent and ongoing
Has contract-free pricing
Delivers great ROI
Attracts relevant users
Boosts visibility
Increases credibility
SEO is a set of on-site and off-site techniques that help improve your website’s search engine results ranking for keywords related to your field. The SEO process begins with a selection of powerful, targeted keywords that can bring quality traffic to your site. These keywords will serve as a guide for all your on-site SEO, including your website’s structure, landing pages, code, URL names, titles, meta tags, headers and so on.
A successful optimization process ensures that a search engine can easily identify the main keywords used on your website, categorize your site as a quality source for those keywords and naturally rank your website at the top of the results page.
Over the years, our agency has developed a multi-step approach to optimizing our clients’ websites. Our clients benefit from our expertise and are guided through every step of the process, from website development to ongoing monthly optimization and performance reports.
Research
Our agency begins every SEO project with extensive research on your competition and market niche.
SEO Strategy
Next, we develop a solid strategy based on the analysis, organization and prioritization of your company’s services and products.
Keyword research
This phase begins with a selection of the best performing and most relevant keywords and provides continuous adjustments of keywords as your company evolves. What's more, we do not put a limit on the number of keywords included in an SEO project. If they are relevant for your business, we will make sure your website is optimized for all suitable keywords, which are prioritized based on search volume and SEO difficulty.
On-page optimization
We build your website with SEO in mind, focusing on the following:
- Content and structure optimization
- Creation of landing pages for selected keyword groups
- Technical optimization: loading speed, Core Web Vitals and mobile optimization
- Content optimization: page text, meta tags, H1 headers and image alt tags
Off-page optimization
One of the main ranking factors is the quality of the links that point to your website, along with brand mentions and citations. That’s why link building from relevant websites is a priority for the continuous improvement of your ranking. As Google improves its algorithms to better reflect human behavior, we will be there to adjust your site and continually adapt it to these ever-changing criteria.
Monthly reporting
Every month we provide a detailed keyword ranking and traffic reports to track your website's performance.
No long-term contract
At any point, you can pause or cancel the monthly optimization by simply giving us two weeks' notice.
Successful Google rankings require in-depth SEO expertise and a continuous improvement mindset. We are an SEO agency that does things the right way by optimizing for a full range of keywords, spanning from general to long-tail, in order to ensure overall growth in visibility. With Google tightening its regulations and coming up with new ways to closely mimic human behavior, Azura’s team uses its industry know-how and technical savvy to protect your website’s reputation. Our Internet marketers are Google certified professionals who make sure your SEO campaign is efficient right from the start and follow through with monthly progress reports.
We are proudly made in
Canada
Quebec
