LIGHTING SOLUTIONS FOR THE COMMERCIAL AND RESIDENTIAL MARKETPLACES
Complete redesign of NDR’s visual identity, including the creation of new sub-brands 'Edge' and 'Razor'. The symbol chosen is an electrical plug integrated into a circular shape, which symbolizes light being emitted from a light bulb.
The new brochures are designed to introduce the viewer to NDR’s full line of lighting solutions. Each product has its own page with a list of features detailed in a coherent and easy to understand manner.
NDR’S brand new line of packaging reflects the simplicity of their innovative lighting solutions. Respecting the brand’s image, the design is intentionally minimalist and focuses on outlining the numerous key design features in a clear and concise style.
Razor and Edge are sub-brands that represent new ultra-slim light fixtures developed by NDR. The product line’s thinness is accentuated by the logo's slim and stylish typography.